Huel’s video ad: “40g of protein. Ready in seconds.”
Ran 115 daysFacebook and InstagramWinner
- How it opens
“No time for breakfast? 🍳”
- Why it works
It has run for 115 days. Brands keep paying only for ads that make money, so this one is proven.
- How it’s built
- Hook: No time for breakfast? 🍳
- Benefit: Run out the door with all the nutrients you need in one*––Huel Black Edition is our most protein-packed meal yet. Ready in just one minute…
- Offer (on the landing page): 10% off all recurring orders
- CTA: Shop now
- What to borrow
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
40g of protein. Ready in seconds.
No time for breakfast? 🍳 Run out the door with all the nutrients you need in one*––Huel Black Edition is our most protein-packed meal yet. Ready in just one minute so you can fuel up fast. 🧑🍳 No kitchen required ⏰ Ready in 60 secs, freeing up your lunch hour 🍪 8 tasty flavours––from Cookies & Cream to Banana 💪 All the nutrients you need in one* *Contains Iron which contributes to the normal function of the immune system
Button: Shop now · Offer: 10% off all recurring orders
- What’s said
The transcript
Thank you for watching!
- Where and how long
- First ran 13 Nov 2025; last seen 9 Mar 2026.
- Run as 8 ads.
- Links to uk.huel.com.
More from Huel
Make ads like these for your brand
Paste your website. Adwright studies the ads winning in your niche, then makes ads in your brand, ready to post.