The Oodie

The Oodie’s carousel ad: “Deeper, Calmer Sleep Starts Here | 40% Off Limited TIme”

Ran 350 days·Facebook and Instagram·Winner

How it opens

“Meet your new calm ritual: The Oodie Weighted Blanket — the cosy hug that actually helps you unwind.”

Angle: Feature

Why it works

It has run for 350 days. Brands keep paying only for ads that make money, so this one is proven. A numbered list promises a quick read and is easy to scan.

How it’s built

1. Hook: Meet your new calm ritual: The Oodie Weighted Blanket — the cosy hug that actually helps you unwind.
2. Benefit: The gentle, even pressure melts away stress, settles a racing mind, and helps you drift into deeper, more peaceful sleep.
3. Offer: 40% Off
4. CTA: Shop now

What to borrow

• Lead with the one feature that changes the outcome.
• Test a listicle ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Deeper, Calmer Sleep Starts Here | 40% Off Limited TIme

Meet your new calm ritual: The Oodie Weighted Blanket — the cosy hug that actually helps you unwind. The gentle, even pressure melts away stress, settles a racing mind, and helps you drift into deeper, more peaceful sleep. It’s comfort you can feel instantly. ✨ Why people swear by it: 💗 Promotes deeper, more restful sleep 😌 Helps ease everyday stress & tension 🤗 Creates a soothing sense of security 🌸 Supports sensory comfort for sensitive sleepers 🧺 Soft, breathable & fully machine washable If your days feel chaotic… this is your nightly reset. Your moment of calm, wrapped around you. ✨ Now 40% Off — Limited Time ✨ Your weighted hug is waiting. 🛒 Tap Shop Now and feel the difference tonight.

Button: Shop now · Offer: 40% Off

Where and how long

• First ran 7 Oct 2025; last seen 22 Sep 2026.
• Run as 6 ads.
• Links to theoodie.co.uk.
• Style: Listicle, Product shot, Offer, Carousel.