Comfrt

Comfrt’s video ad: “Shop the Dreamer Blanket”

Running 32 days·Facebook and Instagram·Winner

How it opens

“If you bought this blanket last week, I'm so sorry.”

Angle: Offer

Why it works

It has run for 32 days and is still running, on 38 ads at once. Brands keep paying only for ads that make money, so this one is proven. First-person ads read like a post from a real person, not an ad.

How it’s built

1. Hook: If you bought this blanket last week, I'm so sorry.
2. Offer: 40% off
3. CTA: Shop now

What to borrow

• Say the offer plainly in the first line.
• Test a ugc ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Shop the Dreamer Blanket

The blanket that takes over the couch — and stays there. ☁️

Button: Shop now · Offer: 40% off

What’s said

The transcript

If you bought this blanket last week, I'm so sorry. Because if you go to Comfort's website today, they're 40% off every single color. This is the Vyral Comfort Dreamer Blanket that is the softest blanket I have ever felt. I have this stunning color Cotton Candy, but there are so many good neutrals to choose from too. This is the large size, it weighs 7 pounds, it is slightly weighted for stress relief and anti-anxiety. They actually have four different sizes to choose from. You can just feel the high quality of these, and I also love the fact that they stay soft even after you wash them. These make the cutest gifts too, so I will be stocking up during the sale.

Where and how long

• First ran 4 Oct 2026; still running.
• Run as 38 ads, 38 of them running now.
• Links to comfrt.com.
• Style: UGC, Offer.