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Samsung’s carousel ad: “Your trusted second opinion”

Running 23 daysFacebook and Instagram

How it opens

“Shop with the confidence only a confidant can give you. Enjoy personalized shopping, exclusive offers and more on Samsung Shop.”

Angle: Desire

Why it works

It has run for 23 days and is still running, on 2 ads at once. Several cards hold attention longer and show more of the product.

How it’s built
  1. Hook: Shop with the confidence only a confidant can give you. Enjoy personalized shopping, exclusive offers and more on Samsung Shop.
  2. CTA: Download
What to borrow
  • Lead with the outcome people want, not the product's parts.
Its words

Your trusted second opinion

Shop with the confidence only a confidant can give you. Enjoy personalized shopping, exclusive offers and more on Samsung Shop.

Enjoy a new way to shop

Button: Download

Where and how long
  • First ran 17 Sep 2026; still running.
  • Run as 2 ads, 2 of them running now.
  • Links to play.google.com.
  • Style: Carousel.

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