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WHOOP’s carousel ad: “Refine your routine”

Running 45 daysFacebook and InstagramWinner

How it opens

“WHOOP meets you where you are, helping you understand what your body needs next.”

Why it works

It has run for 45 days and is still running, on 10 ads at once. Brands keep paying only for ads that make money, so this one is proven. Several cards hold attention longer and show more of the product.

How it’s built
  1. Hook: WHOOP meets you where you are, helping you understand what your body needs next.
  2. CTA: Learn more
What to borrow
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Refine your routine

WHOOP meets you where you are, helping you understand what your body needs next.

Better days start here

Button: Learn more

Where and how long
  • First ran 26 Aug 2026; still running.
  • Run as 10 ads, 10 of them running now.
  • Links to whoop.com.
  • Style: Carousel.

More from WHOOP

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