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PrettyLittleThing

PrettyLittleThing’s carousel ad: “50% off everything*”

Running 102 daysFacebook and Instagram

How it opens

“Because the best outfits start with the best deals 🖤”

Angle: Offer

Why it works

It has run for 102 days and is still running. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: Because the best outfits start with the best deals 🖤
  2. Offer: 50% off everything
  3. CTA: Shop now
What to borrow
  • Say the offer plainly in the first line.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

50% off everything*

Because the best outfits start with the best deals 🖤

Tap to Shop

Button: Shop now · Offer: 50% off everything

Where and how long
  • First ran 30 Jun 2026; still running.
  • Links to prettylittlething.com.au.
  • Style: Product shot, Offer, Carousel.

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