What’s new: Meet the council (v0.42), Look around before you sign up (v0.41), Generate, straight to the top (v0.40). See the changelog.
Skip to content

WHOOP’s carousel ad: “Join WHOOP”

Running 39 daysFacebook and InstagramWinner

How it opens

“Designed for 24/7 wear. Because the less you miss, the more you understand about yourself.”

Angle: Feature

Why it works

It has run for 39 days and is still running, on 8 ads at once. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: Designed for 24/7 wear. Because the less you miss, the more you understand about yourself.
  2. CTA: Shop now
What to borrow
  • Put a specific number in the first line.
  • Lead with the one feature that changes the outcome.
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Join WHOOP

Designed for 24/7 wear. Because the less you miss, the more you understand about yourself.

Button: Shop now

Where and how long
  • First ran 1 Sep 2026; still running.
  • Run as 8 ads, 8 of them running now.
  • Links to join.whoop.com.
  • Style: Product shot, Carousel.

More from WHOOP

Make ads like these for your brand

Paste your website. Adwright studies the ads winning in your niche, then makes ads in your brand, ready to post.