The Oodie

The Oodie’s video ad: “🩵 Discover the magic with, Harry Potter x The Oodie 🧙”

Running 58 days·Facebook and Instagram

How it opens

“Calling all witches, wizards, and Muggles… this is the robe you’ll live in ✨”

Angle: Social proof

Why it works

It has run for 58 days and is still running. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: Calling all witches, wizards, and Muggles… this is the robe you’ll live in ✨
2. Benefit: The Harry Potter Sherpa Robe takes everything you love about The Oodie and wraps it in pure wizarding magic.
3. Proof: Trusted by 4M+ customers worldwide
4. CTA: Shop now

What to borrow

• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

🩵 Discover the magic with, Harry Potter x The Oodie 🧙

Calling all witches, wizards, and Muggles… this is the robe you’ll live in ✨ The Harry Potter Sherpa Robe takes everything you love about The Oodie and wraps it in pure wizarding magic. Buttery-soft ToastyTek™ fleece on the outside. Cloud-like sherpa on the inside. Two dreamy layers that feel like a hug from your favorite blanket — embroidered with your House pride ⚡ ✨ Fully lined double-layer fleece for serious warmth 🎀 Button-on waist tie that actually stays put ☁️ Oversized hood + deep patch pockets 🪄 Magical House details you’ll obsess over From slow mornings to late-night rewatches, this is comfort worthy of the Great Hall. ⭐ Trusted by 4M+ customers worldwide ⚡ Once it’s gone, it’s gone. Tap now and choose your House before it disappears.

Button: Shop now

Where and how long

• First ran 13 Aug 2026; still running.
• Links to us.theoodie.com.
• Style: Review.