Cold Life

Cold Life’s video ad: “Stop Showering in Toxins”

Running 44 days·Facebook and Instagram

How it opens

“I filter out 66% of chlorine after 10,000 gallons.”

Angle: Offer

Why it works

It has run for 44 days and is still running, on 2 ads at once. Brands keep paying only for ads that make money, so this one is proven. First-person ads read like a post from a real person, not an ad.

How it’s built

1. Hook: I filter out 66% of chlorine after 10,000 gallons.
2. Benefit: The Ultimate Shower Head removes chlorine, heavy metals, and PFAS before they touch your skin 🚿
3. Offer: 60-day money-back guarantee
4. CTA: Shop now

What to borrow

• Put a specific number in the first line.
• Say the offer plainly in the first line.
• Back the hook with proof people can check: ratings, reviews, numbers.
• Test a ugc ad for your own product.

Its words

Stop Showering in Toxins

Your body can filter out toxins from tap water—but at a cost of cellular damage. The Ultimate Shower Head removes chlorine, heavy metals, and PFAS before they touch your skin 🚿 25% larger filter than leading products. 93% chlorine reduction. Real results in 30 days ✨

Button: Shop now · Offer: 60-day money-back guarantee

What’s said

The transcript

I filter out 66% of chlorine after 10,000 gallons. I filter out 75%. I'm small. I'm big. I sacrifice water pressure for okay filtration. I improve water pressure for the best filtration. I'm not backed by clinicians. I'm backed by over 400 clinicians. Well, I cost $169. Wow, I'm 129 or 99 each if you buy two. I know which one I would pick if I were you. I mean, it's pretty much a no-brainer. The Cold Life is the best tested, best performing filtered showerhead that you can buy. They even back it with a 60-day money-back guarantee so there's no risk in trying it. If I were you though, I'd grab one of these for every single shower in your house while you still can because they've already sold out seven times and at that price, number eight is gonna be soon.

Where and how long

• First ran 22 Sep 2026; still running.
• Run as 2 ads, 2 of them running now.
• Links to thecoldlife.com.
• Style: UGC, Testimonial, Offer.