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Ultrahuman’s carousel ad: “The right fit changes everything.”

Running 8 daysFacebook and Instagram

How it opens

“A smart ring that doesn't fit right is a smart ring that doesn't work right.”

Angle: Desire

Why it works

It has run for 8 days and is still running, on 2 ads at once. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: A smart ring that doesn't fit right is a smart ring that doesn't work right.
  2. CTA: Try the Ultrahuman Sizing Kit, sleep in your best fit overnight, choose your colour, and order with zero doubt.
  3. CTA: Shop now
What to borrow
  • Lead with the outcome people want, not the product's parts.
  • Test a product ad for your own product.
Its words

The right fit changes everything.

A smart ring that doesn't fit right is a smart ring that doesn't work right. Try the Ultrahuman Sizing Kit, sleep in your best fit overnight, choose your colour, and order with zero doubt.

Get the right fit for your Ultrahuman Ring Air with this sizing kit. Wear the included sizers for at least 24 hours to help you find a size comfortable for you and offers optimal sleep tracking accuracy. This easy-to-use kit lets you confidently select a ring perfect for your finger before investing...

Button: Shop now

Where and how long
  • First ran 2 Oct 2026; still running.
  • Run as 2 ads, 2 of them running now.
  • Links to bestbuy.ca.
  • Style: Product shot, Carousel.

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