Snuggle Puppy

Snuggle Puppy’s video ad: “A Calming Best Seller”

Running 75 days·Facebook and Instagram

How it opens

“The most paw-pular way to comfort anxious pups.”

Angle: Social proof

Why it works

It has run for 75 days and is still running. Brands keep paying only for ads that make money, so this one is proven. Ratings and reviews lower the risk for someone who's never heard of the brand.

How it’s built

1. Hook: The most paw-pular way to comfort anxious pups.
2. Offer (on the landing page): Get 10% Off Your First Order
3. CTA: Shop now

What to borrow

• Lead with proof people can check: ratings, reviews, numbers.
• Test a review ad for your own product.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

A Calming Best Seller

The most paw-pular way to comfort anxious pups. Ease their transition to your home with the Original Snuggle Puppy® with a Real-Feel Heartbeat® to remind them of their pack. See what colors are in stock today!

Tons Of Top Reviews

Button: Shop now · Offer: Get 10% Off Your First Order

What’s said

The transcript

Moving your dog into a new home? It can be a little overwhelming for both you and them. From a new space to new smells to new everything, they need time to feel safe. What worked for me when transitioning my dog into our new home was creating a calm space just for her and adding a snuggle puppy. The real-feel heartbeat and warmth provided instant comfort for my puppy and she quickly went from nervous to hanging out peacefully in her new home. If you or someone you know is adopting soon, a snuggle puppy is the perfect transitional tool that you and your dog will love.

Where and how long

• First ran 27 Jul 2026; still running.
• Links to snugglepuppy.com.
• Style: Review.