Eight Sleep

Eight Sleep’s video ad: “Pod 5: Create Your Ultimate Sleep Environment”

Running 180 days·Facebook and Instagram

How it opens

“Pod 5 transforms any bed into an intelligent, adaptive environment, automatically adjusting temperature, elevation, and sound to maximize…”

Angle: Transformation

Why it works

It has run for 180 days and is still running. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: Pod 5 transforms any bed into an intelligent, adaptive environment, automatically adjusting temperature, elevation, and sound to maximize…
2. Offer (on the landing page): Free trial
3. CTA: Shop now

What to borrow

• Put a specific number in the first line.
• Show the change in situations, time or money, never bodies.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

Pod 5: Create Your Ultimate Sleep Environment

Pod 5 transforms any bed into an intelligent, adaptive environment, automatically adjusting temperature, elevation, and sound to maximize sleep performance and optimize health.

Try at home risk-free for 30 days

Button: Shop now · Offer: Free trial

What’s said

The transcript

This is the new Pod 5 Ultra from 8sleep and they've taken things up a notch. You've now got a heated and cooled blanket so you get a complete 360 degree climate. Since it's an ultra, the entire base is adjustable. We've got options for flat, sleep, relax, or read. This feature has helped with snoring. It's reduced my snoring on many occasions, making micro adjustments while I sleep that I don't even notice. Now another thing that's new for the Pod 5 Ultra is built-in sound. Pink noise, brown noise, white noise, calm river, island beach life. And you also have some sounds guided by Andrew Huberman. So if you're looking to upgrade your sleep to the most high-tech way to sleep, head over to 8sleep.com.

Where and how long

• First ran 13 Apr 2026; still running.
• Links to eightsleep.com.