Hard Hat Watches’ carousel ad: “💛 Additional 20% OFF "SAVE20" 💛”
Running 793 daysFacebook and InstagramWinner
- How it opens
“Hey! We saw that you took a look at our Hard Hat Watches 💛”
Angle: Urgency
- Why it works
It speaks to warm visitors with a personal tone, then removes the last barrier with a discount code and a deadline. The headline repeats the code and discount so the offer is clear even before the post text is read. The data shows it has run for 793 days and is still active on 5 ads, which suggests this retargeting offer keeps performing, though the data doesn't show why in detail.
Who it speaks to: People who already visited the Hard Hat Watches site and active or trade workers who want a tough, affordable smart watch.
- How it’s built
- Hook: Greets the viewer and says we noticed they viewed the watches.
- Urgency: States that the sale ends today.
- Offer: Gives the code SAVE20 for an additional 20% off all watches at checkout.
- Benefit: The description calls the watches tough, reliable and budget-friendly, built for active lifestyles and demanding jobs.
- CTA: Points to the link with a Shop now button and 'Choose your Watch Now'.
- What to borrow
- Write retargeting copy that acknowledges the visit, so the message feels personal and relevant instead of generic.
- Put the offer and the code in the headline so the value is clear at a glance.
- Pair a discount with a deadline to give hesitant visitors a reason to act now.
- Use a short benefit line aimed at your core audience (here, active lifestyles and demanding jobs) to support the discount with a reason to buy.
- Its words
💛 Additional 20% OFF "SAVE20" 💛
Hey! We saw that you took a look at our Hard Hat Watches 💛 We just wanted to let you know that our Sale Ends Today 😊 You can use the code "SAVE20" at the checkout for an additional 20% off all our Watches 👇 https://hardhatwatches.com.au/
Tough, reliable, and budget-friendly! Our smart watches are designed for active lifestyles & demanding jobs. Stay connected with style. Choose your Watch Now
Button: Shop now · Offer: 20% off all our Watches
- Where and how long
- First ran 8 Aug 2024; still running.
- Run as 6 ads, 5 of them running now.
- Links to hardhatwatches.com.au.
- Style: Product shot, Offer, Text only, Carousel.
More from Hard Hat Watches
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