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Liquid Death Mountain Water’s image ad: “Sell your soul for a free case.”

Ran 179 daysFacebook and InstagramWinner

How it opens

“Join famous psychos like Joe Manganiello by becoming a member of our exclusive Country Club. #DeathToPlastic ☠️♻️”

Why it works

It has run for 179 days. Brands keep paying only for ads that make money, so this one is proven.

How it’s built
  1. Hook: Join famous psychos like Joe Manganiello by becoming a member of our exclusive Country Club. #DeathToPlastic ☠️♻️
  2. CTA: Get offer
What to borrow
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Sell your soul for a free case.

Join famous psychos like Joe Manganiello by becoming a member of our exclusive Country Club. #DeathToPlastic ☠️♻️

Join the Cult

Button: Get offer

Where and how long
  • First ran 23 Jun 2020; last seen 19 Dec 2020.
  • Run as 26 ads.
  • Links to liquiddeath.com.

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