WHOOP’s video ad: “Build healthier habits”
Running 114 daysFacebook and InstagramWinner
- How it opens
“Train smarter, recover stronger, and perform better with 24/7 insights and personalized recommendations.”
- Why it works
It has run for 114 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven.
- How it’s built
- Hook: Train smarter, recover stronger, and perform better with 24/7 insights and personalized recommendations.
- CTA: Shop now
- What to borrow
- Put a specific number in the first line.
- It has run for over a month: the idea is proven demand, so test it in your own words.
- Its words
Build healthier habits
Train smarter, recover stronger, and perform better with 24/7 insights and personalized recommendations.
Unlock Better Health
Button: Shop now
- What’s said
The transcript
Transcribed by https://otter.ai
- Where and how long
- First ran 18 Jun 2026; still running.
- Run as 3 ads, 3 of them running now.
- Links to join.whoop.com.
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