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Manta Sleep’s image ad: “Everyone else's morning. Your bedtime.”

Running 108 daysFacebook and Instagram

How it opens

“Night shift, FIFO, healthcare, transport, whatever your schedule looks like, sleep doesn't always happen after dark.”

Why it works

It has run for 108 days and is still running. Brands keep paying only for ads that make money, so this one is proven. The product shown plainly works on people already looking for one.

How it’s built
  1. Hook: Night shift, FIFO, healthcare, transport, whatever your schedule looks like, sleep doesn't always happen after dark.
  2. Offer (on the landing page): 10% Off
  3. CTA: Shop now
What to borrow
  • Test a product ad for your own product.
  • It has run for over a month: the idea is proven demand, so test it in your own words.
Its words

Everyone else's morning. Your bedtime.

Night shift, FIFO, healthcare, transport, whatever your schedule looks like, sleep doesn't always happen after dark. Manta Sleep blocks 100% of light so you can sleep whenever the shift ends.

Button: Shop now · Offer: 10% Off

Where and how long
  • First ran 24 Jun 2026; still running.
  • Links to mantasleep.com.au.
  • Style: Product shot.

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