Arrae

Arrae’s video ad: “The Sour Way to Sculpt”

Running 46 days·Facebook and Instagram

How it opens

“Creatine that tastes like candy??”

Angle: Curiosity

Why it works

It has run for 46 days and is still running, on 3 ads at once. Brands keep paying only for ads that make money, so this one is proven.

How it’s built

1. Hook: Creatine that tastes like candy??
2. CTA: Shop now

What to borrow

• Open with a question your buyer is already asking themselves.
• Open a question in the first line that the rest of the ad answers.
• It has run for over a month: the idea is proven demand, so test it in your own words.

Its words

The Sour Way to Sculpt

Creatine that tastes like candy?? 🍏🍉🍓 arrae just dropped their Tone creatine gummies in a sour variety pack and now getting strong feels like having a sweet treat

Button: Shop now

What’s said

The transcript

I don't care, don't need labels It is what it is, baby, call it what you want It is what it is, baby, call it what you want It is what it is, baby, call it what you want It is what it is, baby, call it what you want

Where and how long

• First ran 25 Aug 2026; still running.
• Run as 3 ads, 3 of them running now.
• Links to arrae.com.